Categories Defined:

  • 365 Solutions

    Software platform that enables you to create an online B2B Marketplace to augment the event lifecycle and its footprint so that attendees and exhibitors can connect, engage and transact with each other 365 days a year.

  • Abstract Management

    Systems that manage the call-for-papers process by allowing the submission, review, and selection of session content.

  • Association Management

    Products that allow associations to manage their membership base by creating a digital community platform. Through this they can manage relationships, share resources, and store member information.

  • Attendee Tracking

    Technologies that enable organizers and exhibitors to monitor attendee movement, interaction, and attendance. These devices can either operate passively, without the attendees being aware, or actively, by allowing the attendee to opt-in.

  • Audience Interaction

    Technologies that allow attendees to actively engage with presentations (second-screen), often using their personal device, by answering polls, submitting questions, and receiving instant feedback. These systems could also allow an attendee to access and take notes on a live presentation, turning passive audience members into active participants.

  • Chatbot

    Programs that utilize artificial intelligence to simulate an interactive human conversation using predefined phrases or text based triggers. Allows companies to communicate with their customers or attendees online or via a physical technology, addressing their needs in real time.

  • Check In/Badge Printing

    Products that streamline the check-in process for attendees and monitor attendance. These products can include QR-codes, facial recognition, as well as check-in apps.

  • CRM/Marketing Automation

    Software that enables show organizers to monitor sales interactions with existing customers as well as business prospects. These systems can measure the effectiveness of marketing campaigns and generate segmented and personalized marketing experiences.

  • Data Visualization

    Platforms that allow for the aggregation of data and transform that data into easily consumable reports. These systems provide actionable insights as well as allow companies to visualize their reports.

  • Digital Marketing & Retargeting

    Products that are used to promote marketing efforts and boost a company's brand with brand-consistent content and search engine optimization. This can also include SEM, retargeting, and social media campaigns.

  • Event Management Software

    Software that allows event organizers and exhibitors to automate the planning and execution of their event with shared task management and tracking across teams.

  • Event Mobile Apps

    Mobile applications that house event content in one centralized location for attendees reference and download or streamline a specific event task into a dashboard. Often can be branded for companies or specific events and contain information such as agenda, speaker bios, floor plans, maps, as well as conversational elements.

  • Event Network Services

    Offerings that ease the process of connecting to an event via wifi and monitor use patterns for a seamless online experience.

  • Experiential Marketing

    Technologies that intensify the user experience and aid in the attendee journey. These engagement solutions strengthen the users relationship with brands by building unique activations that create a personalized attendee experience.

  • Floorplan & Exhibitor Management

    Software that enables show organizers and exhibitors to visualize the organization of the showfloor and collaborate on layout design in one consolidated platform. These systems can also allow for exhibitor management and arrangement.

  • Housing & Travel Management

    Services that aid event organizers and attendees in the housing selection process as well as coordinating transportation to and from events by veting prospects and producing comprehensive reports. These companies manage the reservation process, arrival, and departure.

  • Interactive Digital Displays

    Products that combine digital assets with interactive screens to better brand and market on the show floor. Can include elements like wayfinding maps, product showcases, eposters, and custom interactive displays.

  • Lead Retrieval

    Products that allow exhibitors to convert interest into sales leads, and target more qualified customers. Lead retrieval software provides exhibitors with the necessary information about a prospect to effectively assess their level of intrigue and market to them accordingly.

  • Matchmaking

    Software that captures the power of AI to generate appropriate networking opportunities for event attendees. Facilitates conversations and meeting arrangement as well as generating more qualified leads.

  • Presentation & Speaker Management

    Products that manage the distribution of presentation materials to various sessions across an event. Organizer and speakers can access presentations on site through one consolidated system.

  • Registration and Ticketing

    Products that allow an attendee to officially sign up to attend an event and purchase a ticket if necessary. Serves as the first touch point an attendee has with the event and allows organizers to compile and manage their guest list.

  • Research & Survey

    Services that allow for the analysis of audience sentiment through means such as surveys or listening programs that enable organizers to capture feedback across various platforms. These solutions can also serve as research tools leading to the development of actionable insights.

  • Scheduling

    Systems that enables attendees to either outline their desired itinerary for a specific event or schedule time to other individuals also attending the event. This could range from other attendees, exhibitors, to key opinion leaders.

  • Security

    Tools that are used to consolidate security operations and procedures into a single location. These tools could also include mass messaging system to send alerts, or detection software to locate a potential threat.

  • Sponsorship & Exhibitor Resource Management

    Tools that enable clients to manage, market, and sell both physical sponsorships as well as unique advocacy opportunities to support expansion of their sponsorship programs.

  • Venue Management & Visualization

    Systems that enable convention centers or meeting venues to manage their physical space and ensure that their information is up to date. Effectively allows them to showcase their offerings to outside parties.

  • Virtual Events/eLearning

    Software that allows content to be live streamed or re-played to reach virtual audiences. These systems can facilitate interaction between speakers and participants, regardless of physical proximity.

  • VR/AR/MR

    Technologies that incorporate virtual reality or augmented reality into the event space in a way that captures attention and drives attendee engagement in innovative ways.